works
Inputs
We were provided with brand guidelines and the context of the explainer video.
Process
We started with script building explaining the needs & wants of the brand in the video. On receiving the script approval from the World Remittance Team, we gave them a few voice-over samples to select from. As a prerequisite for final video production, a storyboard was created. After multiple iterations to set the video content, we proceeded on music production, refinement, and final editing before it went live.
This video has helped us to improve customer engagement and improve the bounce rate on the page where it is published. The Palette69 team was very helpful, flexible and gave us the best advice.
Gabriela Geeson Customer Experience Manager, WorldRemit.
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