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The logo is derived from an infinity symbol to highlight that the company strongly believes in co-operation. The two mirrored symbol juxtapositioned at each other carve out the design story of selection along with the individual staged at the centre being the attraction of logo.
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The fonts adapted establish a minimal and clean approach towards the identity making it relatable and consitent with a vibrant colour palette that gives the brand a bold and energetic look.
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Palette69 team created a chromatic design system that empowers, nurtures, and brings attention to sharp talents all across the globe.
The picturesque blend of bold and vibrant colors with dynamic shapes and patterns translates a seamless bridge between diverse profiles stepping foot into the world of Aspire.
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