worksPSYCHOLOGY
PSYCHOLOGY / UI/UX
Top 3 Psychology Principles for UI/UX designers
Psychology plays a huge role when designing an experience. Understanding this aspect of design can greatly improve your quality of work.
On 3 min read
DESIGN / PSYCHOLOGY
The Age of Design-Centric culture
But what on earth is a design-centric culture?
On 4 min read
BEHAVIOUR / PSYCHOLOGY
Thinking, Fast and Slow: Summary + Use cases
Understanding human behaviour and decision-making through systems of thinking.
On 5 min read
MARKETING / PSYCHOLOGY
Video is the most engaging medium available to marketers today – when done right, it entertains, informs, inspires and motivates viewers to take action.
On 5 min read
BRANDING / PSYCHOLOGY
Branding is the art of creating and spreading your own unique identity.
On 6 min read
DESIGN / PSYCHOLOGY
How does Human-Centered Design work?
Human-centered design is not just about how things look, it’s about how things work. It’s a mindset.
On 6 min read
DESIGN / PSYCHOLOGY
Usability – it can make or break your product
What is product usability and how do giants like Google, Apple and Nike ace it?
On 5 min read
BEHAVIOURIAL SCIENCE / PSYCHOLOGY
Humanizing design to build human empathy.
On 6 min read
DESIGN TOOL / PSYCHOLOGY
Designing to see the Knowns & Unknowns
The Johari Window – An Ayahuasca of seeing the invisible.
On 6 min read
DESIGN TOOL / PSYCHOLOGY
Subtly Influence Human Decisions with your brand name’s vowel sounds.
On 3 min read