Posts by Michael

AWARDS / RECOGNITION

Palette69: A dive into our accomplishments

We want to take this opportunity to raise a toast to each artistically significant milestone we’ve achieved.


On 3 min read

BEHAVIOUR / PSYCHOLOGY

Thinking, Fast and Slow: Summary + Use cases

Understanding human behaviour and decision-making through systems of thinking.


On 5 min read

BRANDING / LOGO DESIGN

Why should you invest in professional logo design?

A good logo establishes a brand image that lasts for decades not seconds.


On 5 min read

BRANDING / PSYCHOLOGY

The Psychology of Branding

Branding is the art of creating and spreading your own unique identity.


On 6 min read

UI / UX

Fundamentals of UI and UX

UX and UI are two sides of the same coin.


On 9 min read

MARKETING

How to amplify the value of your business using Innovative Creative Marketing Strategies?

Make your business go from zero to hero with innovative marketing!


On 6 min read

MARKETING

Lead Generation vs Customer Acquisition: From stranger to customer, what’s the journey?

Leads and customers are the lifelines of a business and without them, a business cannot survive.


On 9 min read

MARKETING

Influencer Marketing: How do you grow your business using Influencer Marketing?

Influencer marketing is the shortest and most affordable way to bridge the gap between your brand and your ideal customers. 


On 7 min read

DESIGN

Design in the Next 50 Years

From past to future, here’s the ultimate journey of design.


On 11 min read

BRANDING

Brand Image Vs Brand Identity | What are the differences?

Understanding your Brand from a different perspective.


On 7 min read