Thinking

Palette69 corner for all the things knowns & unknowns in the field of design, shared in the form of Blogs – Articles – Interviews – Thoughts.



DIGITAL TWIN / IMMERSIVE TECHNOLOGY / WEB DEVELOPMENT SOLUTIONS

Navigating the Virtual Landscape : How VR and AR Are Shaping Business Realities & Where we are?

By Sudipto

. 3 min read

INNOVATION / TECHNOLOGY

Beyond Gaming: The Rapid Enterprise Adoption of Game Technology for Cutting-Edge 3D

By Pravanjan

. 6 min read

INNOVATION / TECHNOLOGY

3D Web Technologies: A Comparison and Evaluation of Different Options

By Sudipto

. 6 min read

COMMUNICATION / USER-CENTRIC

How to choose the right development partner for your project

By Leeshant

. 8 min read

DIGITAL EXPERIENCE / STRATEGIES

Digital Transformation Strategy that Works for B2B and E-Commerce Business

By Leeshant

. 5 min read

JEWELLERY / TECHNOLOGY

5 Ways Jewellery industry can be re-designed through technology


By Pravanjan

. 7 min read

BRANDING / DESIGN

From Inspiration to Creation: The Journey of Designing Payal Electrical’s Logo

By Bharat

. 3 min read

PRODUCT DESIGN / UI/UX

A Comprehensive Guide to UI, UX, and Product Design

By Pravanjan

. 14 min read

TECHNOLOGY / USER-CENTRIC

Putting People First: The Importance of Human-centred Design in Creating Impactful Products and Services

By Sudipto

. 5 min read

COMMUNITY / SUSTAINABILITY

Zero Waste Heroes: A Case Study in Community-Led Waste Reduction

By Pravanjan

. 3 min read

DECISION-MAKING / TYPOGRAPHY

The Power of Fonts: Know how Typography Influences Decision-Making and Reader Perception

By Bharat

. 3 min read

BRANDING / MARKETING

Decoding the Color Pink- From Barbie to Meaning

By Pravanjan

. 6 min read

DECISION-MAKING / PSYCHOLOGY

The Psychology of Decision-Making, know How Choice Architecture Shapes our Choices

By Pravanjan

. 6 min read

BEHAVIOUR / COMMUNICATION

The science of choosing the right word

By Bharat

. 9 min read

MARATHONS / METAVERSE

The Tangible meet the Intangible with a seamless metaverse and marathon case study

By Sudipto

. 3 min read

BRANDING / DESIGN

Designing a visual identity for your brand, tips and best practices

By Pravanjan

. 9 min read

BRANDING / STORYTELLING

The Ultimate Checklist for Building a Successful Brand: A Must-Read for Every Founder

By Bharat

. 7 min read

DIGITAL EXPERIENCE / STORYTELLING

360-degree video: The ultimate immersive storytelling tool for your brand

By Pravanjan

. 4 min read

TECHNOLOGY / USER EXPERIENCE

Prototyping Uncovered: A Guide to Mastering Product Design Approach

By Sudipto

. 4 min read

SUSTAINABILITY / TECHNOLOGY

17 things we want to redesign completely in India

By Sudipto

. 4 min read

SCIENCE / USER BEHAVIOURS

UI Design Secrets: The surprising impact of science on user behaviour

By Bharat

. 6 min read

EMOTIONAL DESIGNS / USER EXPERIENCE

The Secret Ingredient of UX Design: Emotional Intelligence

By Pravanjan

. 6 min read

EMPATHY / USER EXPERIENCE

Designing Products That Make Users Feel Like Hugging You

By Sudipto

. 4 min read

PSYCHOLOGY / WORKSPACES

5 Quirky Ways to Design Your Workspace and Boost Your Creativity!

By Pravanjan

. 3 min read

TECHNOLOGY / USER EXPERIENCE

The Timeline of UX design

By Pravanjan

. 4 min read

FUTURE / TECHNOLOGY

Metaverse: The next billion-dollar opportunity

By Pravanjan

. 6 min read

ADVERTISING / MARKETING

Call-to-Action tips You Should Steal

By Leeshant

. 5 min read

RULE OF SIX / VIDEO PRODUCTION

and, that’s a cut!

By Sudipto

. 4 min read

BRANDING / INNOVATION

Rebranding with Marvel

By Pravanjan

. 3 min read

DESIGN / EVOLUTIONS

Design in the last 4 decades

By Sudipto

. 3 min read