SUSTAINABILITY / TECHNOLOGY

17 things we want to redesign completely in India

Redefining everyday frustrations and inspiring change


On 4 min read

SCIENCE / USER BEHAVIOURS

UI Design Secrets: The surprising impact of science on user behaviour

Learn how to use digital nudging to influence user behaviour and boost your business


On 6 min read

EMOTIONAL DESIGNS / USER EXPERIENCE

The Secret Ingredient of UX Design: Emotional Intelligence

Are you up for an emotional ride? Not the tear-jerking scenes in The Notebook or Adele’s soulful ballads but a…


On 6 min read

EMPATHY / USER EXPERIENCE

Designing Products That Make Users Feel Like Hugging You

Strategies, Techniques, and Empathy Tools for Crafting Memorable User Experiences


On 4 min read

PSYCHOLOGY / WORKSPACES

5 Quirky Ways to Design Your Workspace and Boost Your Creativity!

Improving your workplace doesn’t have to be complicated. Here are 5 straightforward strategies you can use today!


On 3 min read

TECHNOLOGY / USER EXPERIENCE

The Timeline of UX design

UX design has been around for a long time and it has seen a lot of progressive changes. From how it came to being, to where it is now, let’s take a deep dive into the world of UX design.


On 4 min read

FUTURE / TECHNOLOGY

Metaverse: The next billion-dollar opportunity

Businesses are moving away from the two-dimensional surface of e-commerce and adopting lifelike virtualized worlds for a profound experience thanks to the growing application of the Metaverse.


On 7 min read

ADVERTISING / MARKETING

Call-to-Action tips You Should Steal

Create a better CTA now!


On 5 min read

RULE OF SIX / VIDEO PRODUCTION

and, that’s a cut!

Do you have trouble figuring out when the video cuts “work”? You can fix this issue using “The Rule of Six.”


On 4 min read

NEWSPAPERS / WEB DESIGN

Using Newspapers to Learn About Web Design

Learning the ins and outs of news design might be helpful for anyone interested in web development. Here’s how!


On 5 min read

DIGITAL AGE / MARKETING

The data-driven digital age of marketing: Starter’s kit

Are you interested in learning how to use data to determine whether to launch, pause, or scale your marketing initiatives? Let us get you a plan!


On 6 min read

BRANDING / INNOVATION

Rebranding with Marvel

There wasn’t even a Marvel, to begin with


On 3 min read

DESIGN / EVOLUTIONS

Design in the last 4 decades

Everybody has a past, and so do these design trends going back to the 70s.


On 3 min read

BEHAVIOUR / EMOTIONS

Emotional Design- 3 layers unveiled

In his interesting book, Don Norman adequately explains how recent research on emotion and cognition has revealed that appealing objects actually do function better.


On 4 min read

BIOMIMCRY / INNOVATION

Biomimicry and Design

Nature helps individuals create better designs than before as they explore new methods to improve them.


On 3 min read

MARKETING / VIDEO PRODUCTION

The best video production company: How to choose?

Looking for the right video production company? Here’s how to make your pick.


On 2 min read

DESIGN TOOLS / UI/UX

Useful tools for UI/UX designers

Various UI and UX tools that you can find useful for your design process.


On 5 min read

PSYCHOLOGY / UI/UX

Top 3 Psychology Principles for UI/UX designers

Psychology plays a huge role when designing an experience. Understanding this aspect of design can greatly improve your quality of work.


On 3 min read

BRANDING / SCIENCE

Brands, Van Gogh and a little science

Uniqueness is how many of your target customers relate your brand to a specific asset.


On 3 min read

UI DESIGN

UI tips and tricks to elevate your designs, exponentially!

Here are some tips and techniques to assist you with your next UI project.


On 2 min read

MARKETING / VIDEO

Top 3 Video Production Mistakes you must avoid

Watch out for these pitfalls in your next video production projects.


On 2 min read

DESIGN / USABILITY

Good design makes you happy

Good design goes beyond aesthetics. It evokes a response in you.


On 3 min read

BRAND / TYPOGRAPHY

What does your font say about your brand?

Did you just think about getting a tattoo? Or curating an aesthetic presentation for your meeting? Wait, Did you just…


On 4 min read

DESIGN / INSPIRATION

Your next design inspiration is just around the corner (literally)! Part II

When you need inspiration the most, it might be difficult to find it. So we’ve put together some of our favourites for you.


On 3 min read

AWARDS / RECOGNITION

Palette69: A dive into our accomplishments

We want to take this opportunity to raise a toast to each artistically significant milestone we’ve achieved.


On 3 min read

DESIGN / PSYCHOLOGY

The Age of Design-Centric culture

But what on earth is a design-centric culture?


On 4 min read

BEHAVIOUR / PSYCHOLOGY

Thinking, Fast and Slow: Summary + Use cases

Understanding human behaviour and decision-making through systems of thinking.


On 5 min read

BEHAVIOURAL DESIGN

Designers, It’s time to Lean-in to Science

How can science safeguard our designs against the illusion of tempting ideas and biases?


On 8 min read

PACKAGING / SUSTAINABILITY

Sustainable Packaging: Your Brand’s Lightsaber

Acing purpose-driven branding.


On 4 min read

DESIGN / INSPIRATION

Your next design inspiration is just around the corner (literally)!

Inspiration for designing comes in many forms, and we have listed a few for you.


On 3 min read