worksThinking
Palette69 corner for all the things knowns & unknowns in the field of design, shared in the form of Blogs – Articles – Interviews – Thoughts.
SUSTAINABILITY / TECHNOLOGY
17 things we want to redesign completely in India
Redefining everyday frustrations and inspiring change
On 4 min read
SCIENCE / USER BEHAVIOURS
UI Design Secrets: The surprising impact of science on user behaviour
Learn how to use digital nudging to influence user behaviour and boost your business
On 6 min read
EMOTIONAL DESIGNS / USER EXPERIENCE
The Secret Ingredient of UX Design: Emotional Intelligence
Are you up for an emotional ride? Not the tear-jerking scenes in The Notebook or Adele’s soulful ballads but a…
On 6 min read
EMPATHY / USER EXPERIENCE
Designing Products That Make Users Feel Like Hugging You
Strategies, Techniques, and Empathy Tools for Crafting Memorable User Experiences
On 4 min read
PSYCHOLOGY / WORKSPACES
5 Quirky Ways to Design Your Workspace and Boost Your Creativity!
Improving your workplace doesn’t have to be complicated. Here are 5 straightforward strategies you can use today!
On 3 min read
TECHNOLOGY / USER EXPERIENCE
UX design has been around for a long time and it has seen a lot of progressive changes. From how it came to being, to where it is now, let’s take a deep dive into the world of UX design.
On 4 min read
FUTURE / TECHNOLOGY
Metaverse: The next billion-dollar opportunity
Businesses are moving away from the two-dimensional surface of e-commerce and adopting lifelike virtualized worlds for a profound experience thanks to the growing application of the Metaverse.
On 7 min read
RULE OF SIX / VIDEO PRODUCTION
Do you have trouble figuring out when the video cuts “work”? You can fix this issue using “The Rule of Six.”
On 4 min read
NEWSPAPERS / WEB DESIGN
Using Newspapers to Learn About Web Design
Learning the ins and outs of news design might be helpful for anyone interested in web development. Here’s how!
On 5 min read
DIGITAL AGE / MARKETING
The data-driven digital age of marketing: Starter’s kit
Are you interested in learning how to use data to determine whether to launch, pause, or scale your marketing initiatives? Let us get you a plan!
On 6 min read
DESIGN / EVOLUTIONS
Everybody has a past, and so do these design trends going back to the 70s.
On 3 min read
BEHAVIOUR / EMOTIONS
Emotional Design- 3 layers unveiled
In his interesting book, Don Norman adequately explains how recent research on emotion and cognition has revealed that appealing objects actually do function better.
On 4 min read
BIOMIMCRY / INNOVATION
Nature helps individuals create better designs than before as they explore new methods to improve them.
On 3 min read
MARKETING / VIDEO PRODUCTION
The best video production company: How to choose?
Looking for the right video production company? Here’s how to make your pick.
On 2 min read
DESIGN TOOLS / UI/UX
Useful tools for UI/UX designers
Various UI and UX tools that you can find useful for your design process.
On 5 min read
PSYCHOLOGY / UI/UX
Top 3 Psychology Principles for UI/UX designers
Psychology plays a huge role when designing an experience. Understanding this aspect of design can greatly improve your quality of work.
On 3 min read
BRANDING / SCIENCE
Brands, Van Gogh and a little science
Uniqueness is how many of your target customers relate your brand to a specific asset.
On 3 min read
UI DESIGN
UI tips and tricks to elevate your designs, exponentially!
Here are some tips and techniques to assist you with your next UI project.
On 2 min read
MARKETING / VIDEO
Top 3 Video Production Mistakes you must avoid
Watch out for these pitfalls in your next video production projects.
On 2 min read
DESIGN / USABILITY
Good design goes beyond aesthetics. It evokes a response in you.
On 3 min read
BRAND / TYPOGRAPHY
What does your font say about your brand?
Did you just think about getting a tattoo? Or curating an aesthetic presentation for your meeting? Wait, Did you just…
On 4 min read
DESIGN / INSPIRATION
Your next design inspiration is just around the corner (literally)! Part II
When you need inspiration the most, it might be difficult to find it. So we’ve put together some of our favourites for you.
On 3 min read
AWARDS / RECOGNITION
Palette69: A dive into our accomplishments
We want to take this opportunity to raise a toast to each artistically significant milestone we’ve achieved.
On 3 min read
DESIGN / PSYCHOLOGY
The Age of Design-Centric culture
But what on earth is a design-centric culture?
On 4 min read
BEHAVIOUR / PSYCHOLOGY
Thinking, Fast and Slow: Summary + Use cases
Understanding human behaviour and decision-making through systems of thinking.
On 5 min read
BEHAVIOURAL DESIGN
Designers, It’s time to Lean-in to Science
How can science safeguard our designs against the illusion of tempting ideas and biases?
On 8 min read
PACKAGING / SUSTAINABILITY
Sustainable Packaging: Your Brand’s Lightsaber
Acing purpose-driven branding.
On 4 min read
DESIGN / INSPIRATION
Your next design inspiration is just around the corner (literally)!
Inspiration for designing comes in many forms, and we have listed a few for you.
On 3 min read